HOW WE GROOVE
HOW WE GROOVE
At MyGroove Design®, we’re more than a branding and design agency—we’re your partners and champions of innovation. Based in Oakland, California, we specialize in helping forward-thinking Founders, CEOs, Creative Entrepreneurs, and Marketing Professionals turn their visions into authentic, impactful brands that resonate deeply with multicultural audiences.
We know that today’s audiences demand more than just aesthetics—they want authenticity. That’s why we dive deep into your story, your goals, and what truly matters to your customers. By blending our expertise in human behavior, multicultural marketing, and creative design, we craft strategies that don’t just look good—they solve real challenges, build trust, and inspire action.
Our process is collaborative and intentional. We work closely with you to uncover your brand’s unique personality and use this insight to create tailored solutions that align with your goals and connect with your audience. From branding and strategy to design and beyond, we bring bold ideas to life with precision and purpose.
And while stunning designs and websites are part of what we do, we go further. Our approach is rooted in results—helping you overcome challenges, tap into new revenue streams, and build a brand with lasting value. Let’s create something extraordinary together and position your business for long-term growth and success.
WHY US?
We aim to develop a thriving community of BIPOC enterprises and future Fortune 500 companies by creating an equitable and inclusive ecosystem to build, support, invest, and launch innovative and diverse companies, entrepreneurs, and founders. Let us assist you in identifying your groove and creating something truly remarkable.
Our CAPABILITIES
At MyGroove Design, we transform brands into authentic, impactful experiences. Our process combines strategy, creativity, and innovation to craft solutions that connect deeply with your audience. Here’s how we groove:
PROJECT LAUNCH
Every great brand journey starts with alignment. Whether through a strategy meeting, a dynamic presentation, or a launch event, this phase sets the foundation. We finalize the Statement of Work, define goals, and ensure key stakeholders are aligned. Using our Brand Strategy, Creative Studio and Professional Live Streaming Services, we make your launch collaborative and impactful.
ASSESSMENT + VISIONING
Discovery and inspiration take center stage here. We analyze your brand’s positioning, identify challenges, and uncover opportunities. Through workshops and brainstorming sessions, we explore bold ideas. Supported by our Brand Strategy Services, we clarify your vision and lay the groundwork for a brand that resonates.
STRATEGY DEVELOPMENT
A strong brand starts with a clear story. We craft messaging that connects your purpose to your audience’s needs. From brand architecture to strategic frameworks, we utilize our Brand Strategy and Creative Studio Services to develop a plan that ensures consistency and adaptability; as well as space and resources to bring your strategy to life.
CONCEPT + DESIGN
This is where strategy meets creativity. We create bold designs and multi-media solutions that amplify your message and buld brand awareness. Leveraging our Brand Strategy and Creative Design Services, we craft everything from logos and websites to digital media, ensuring your brand shines across platforms. Every detail is thoughtfully developed to captivate your audience.
EXECUTION
Execution is where vision becomes reality. We build digital platforms, design cohesive brand assets, and create engaging content. Our Live Streaming Services allow you to connect in real-time, while our production expertise ensures every deliverable is flawless.
LAUNCH
The launch is your moment to shine. Whether debuting a campaign, hosting an event, or reintroducing your brand, we make it unforgettable. With our Creative Studio and Live Streaming Services, we design experiences that captivate and amplify your reach. Post-launch, we provide ongoing support to sustain momentum and refine strategies.
Our Services
We don’t just build brands—we create transformative experiences that inspire trust, deepen connections, and deliver results. From uncovering your story to delivering bold designs and seamless execution, we’re here to guide you every step of the way.
BRAND STRATEGY SERVICES
We will guide you in narrowing your focus and defining your audience to determine your overall brand positioning as we create a sustainable framework, model, and process and align it with your business strategies
CREATIVE DESIGN SERVICES
We meld our design style and your passionate knowledge and input about your business and your industry to create ideas and design pieces that express your brand's unique qualities in intelligible and compelling ways.
PROFESSIONAL LIVE STREAMING
We provide everything you need with our professional live-streaming platform to grow your brand. Create compelling content, film, and produce spectacular events to launch your idea, brand, or business on a global scale.
What People Are Saying
“I highly recommend MyGroove Design, Inc., for your brand development! Once Sharee takes you through her process you will not only have a one-of-a-kind, remarkable logo, but you will have the knowledge of how to use that logo (or in my case, logos!) to build your brand & secure your place in your area of business!”
— Donna C. (White) Carey, M.D., MS, Host/Executive Producer at “Talking with Dr Donna”
“Sharee is a remarkable entrepreneur and business woman. The quality of the marketing services she provided to my law firm were top-notch. She helped me develop some business strategies to advance my branding and marketing which I found to be extremely helpful. She really helped me to quickly develop a strong client base. I would strongly recommend Sharee for any professional society, employment opportunity, or business relationship
— Dan Feder, Principal, law offices of Daniel Feder
“I really appreciate the work you put into making our retreat accessible for those of us who are unable to do in-person events. I’ve heard a lot of good things from staff about how interactive it [Professional Live Streaming] was compared to our usual Zoom meetings. I am grateful for your support in making that happen.”