MEDIUM PRODUCT BRANDING
Transform your product line with a brand identity that captures the market's attention.
Our service covers everything from detailed market research to the creative development of your product's visual identity. We'll work closely with you to ensure that every aspect of the brand reflects your vision and appeals to your target demographic, setting you apart in a crowded marketplace.
Transform your product line with a brand identity that captures the market's attention.
Our service covers everything from detailed market research to the creative development of your product's visual identity. We'll work closely with you to ensure that every aspect of the brand reflects your vision and appeals to your target demographic, setting you apart in a crowded marketplace.
Transform your product line with a brand identity that captures the market's attention.
Our service covers everything from detailed market research to the creative development of your product's visual identity. We'll work closely with you to ensure that every aspect of the brand reflects your vision and appeals to your target demographic, setting you apart in a crowded marketplace.
Scope of Work: Starting at $20,000, designed to launch or enhance your product brand effectively. This tailored package is designed to cater specifically to the unique challenges and opportunities faced by startups and product lines, ensuring a strong brand identity and a solid market position from the outset. If you need additional details or further customization, we're here to assist and refine the offer according to your specific objectives.
Research, Design, and Development: In-depth research and creative design processes:
Strategic Planning + Vendor Coordination.
Project Timeline Management.
Client Meetings + Check-ins.
1:1 Brainstorming & Ideation Session(s).
Iterative Design and Production: Multiple rounds to refine and perfect the brand elements:
Presentation of 1-2 schematics (selected items).
1-3 rounds of design iterations (selected items).
1-3 rounds of production iterations (selected items).
Final application for each component.
Supervision of art or photography and content development.
Final Deliverables: Complete application of all components with professional oversight:
Brand Strategy Development:
Defining brand mission, vision, and values
Identifying and developing a unique selling proposition (USP)
Competitor Research & Analysis.
Brand Positioning:
Brand Archetype Development.
Differentiating the brand in the market
Crafting a compelling brand story
Establishing a brand's tone of voice and messaging strategy.
Target Audience Analysis:
Dream Target Audience Personas - Creating buyer personas
Identifying and understanding the target audience
Tailoring brand strategies to connect with specific demographics
Brand Identity:
Primary Logo Design.
Color Palette & Typeface.
Visual, Brand & Style Guidelines.